Wandergates

With over a decade of experience some of their clients include: Emirates, St. Regis, Anantara, Abu Dhabi Tourism, Travel Magazine, and many more.

Overview

Industry:
Hospitality
Location:
SW Dubai, United Arab Emirates
Company Size:
1-10 Employees
Services:
Logo Design
Digital Brand Assets
Stationary & Print Design
Website Design
Interaction Design
Webflow Development
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Logo Design

The logo draws inspiration from the tranquil palm tree, symbolizing relaxation and luxury. Its aesthetically simple yet geometric design achieves a modern, sophisticated look that mirrors the company's high standards.

With clean lines and balanced proportions, it exudes versatility and elegance across both digital and print mediums, resonating with the target audience through a sense of calm and refined sophistication.

Style Guide

The primary palette is inspired by earthy, fresh natural tones, evoking warmth, serenity, and tranquility. Complemented by a range of neutral shades, it strikes a perfect balance.

The use of Swiss Grotesk sans-serif font adds a touch of minimalism and modernity, infusing timeless elegance and a premium feel across all brand platforms and media.

Typeface

Foundry

Swiss Typefaces

Style

Sans Serif

Weights

Light
Regular
Semi-bold
Bold

Color Palette

Artic Mist

HEX
CFD8D9
RGB
207 / 216 / 217
CMYK
5% / 0% / 0% / 15%

Black

HEX
131212
RGB
19 / 18 / 18
CMYK
0% / 5% / 5% / 93%

Slate

HEX
647376
RGB
100 / 115 / 118
CMYK
15% / 3% / 0% / 54%

Seashell

HEX
94A3A6
RGB
148 / 163 / 166
CMYK
11% / 2% / 0% / 35%

Silver

HEX
AEB1B8
RGB
174 / 177 / 184
CMYK
5% / 4% / 0% / 28%

White

HEX
FFFFFF
RGB
255 / 255 / 255
CMYK
0% / 0% / 0% / 0%

Pearl

HEX
ECEEF2
RGB
236 / 238 / 242
CMYK
2% / 2% / 0% / 5%

The Wandergates website direction draws inspiration from luxury and elegance prevalent in the hospitality industry. It is tailored to resonate with marketing & sales directors deeply immersed in the hospitality sector.

Brand
Applications

We aimed for a cohesive and impactful presence, extending from corporate stationery to outdoor posters, apparel, and digital applications on social media.

This section delves into the brand identity work we did for Wandergates. With a forward-thinking approach, we utilized the brand mark's versatility across various platforms.