Controlled Credit Corporation
A financial corporation providing grounded collection services to healthcare industry professionals for over 50 years.
CCC strive to produce the best collection results while protecting the integrity of their clients and the privacy and dignity of their customers.
Overview
Industry:
Healthcare
Location:
SW Cincinnati, OH, United States
Company Size:
11-50 Employees
Services:
Logo Design
Digital Brand Assets
Stationary & Print Design
Website Design
3D Assets
Motion Design
Challenge
Controlled Credit Corporation required a digital presence that would establish trust and reliability in the financial sector.
The challenge was to design a user-friendly interface that communicated complex financial services in a clear, accessible manner while maintaining a professional and authoritative brand image.
Solution
We crafted a comprehensive design solution that included both a website and branding for Controlled Credit Corporation. The website balances professionalism with user-centric features, utilizing a clean layout and intuitive navigation to simplify complex financial information. The branding reinforces the corporation’s credibility with a cohesive and authoritative visual identity, ensuring a consistent and trustworthy image across all platforms.
Typeface
Foundry
Piotr Łapa
Style
Sans Serif
Weights
Regular
Medium
Bold
Color Palette
Emerald
HEX
D1FA94
RGB
3 / 60 / 44
CMYK
95% / 0% / 27% / 76%
Charcoal
HEX
272B29
RGB
39 / 43 / 41
CMYK
9% / 0% / 5% / 83%
Teal
HEX
00E6A0
Cyan
HEX
D6FFF3
White
HEX
FFFFFF
Silver
HEX
DEDEDE
For the corporate website, we aimed to preserve our minimalist design approach while integrating a custom-made 3D animation of a DNA helix. This dynamic visual symbolizes the convergence of healthcare, technology, and finance sectors.
CCC
Brand Identity
We focused on designing a visual identity that combines modern typography, a refined color palette, and a distinctive symbol for CCC's company logo. Our overall aim was to convey reliability and authority among their clients and providers. Another key objective was maintaining consistency across all touchpoints, ensuring a strong and cohesive presence both online and offline that instills confidence and reflects the company's extensive knowledge as a market leader for the past 50 years.
